A “local” brand.
Branding / Web Design.
Alphadventure created a new young fashion concept inside its philosophy Sports a Porter. LIBRE is a brand whose products will be created by young designers taking part in competitions celebrated within the main universities and organizations of the country. This product won’t be sold by big chains, just in barrio shops.
“The main challenge was to create a spontaneous identity which contained a local essence. The local shop design is characterized by its capacity to take care of every step of production, from start to finish so we do the same with all its applications.”
Fco. Javier Cabo, Partner and Art Director