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Mueblaria | La Patería

The cube. Furniture associated to modularity.

Naming / Branding / Communication /

Art direction / Web.

Cliente: Badajoz council

Badajoz furniture fair worked on the redesign of its visual identity. We started from the beginning proposing a whole image redesign for this edition. It is styled on cubes as the furniture is associated to modularity. The result is a continuous universe in movement which shows a frenetic activity of the sample. The color wheel also emphasizes the friendship between Extremadura and the Portuguese Alentejo.